Last week Burger King revealed the “hands-free” Whopper holder which were to be given away in Puerto Rico as part of the burger chain’s 50th anniversary. A video of them being used in a variety of situations was uploaded to YouTube and the viral campaign whipped up a burger-frenzy.
The contraption was said to be 3D printed and wraps around the wearers neck and the burger is positioned just below the user’s mouth ready for consumption. This leaves both hands free for other tasks such as tattooing, playing a musical instrument, boxing and even dancing.
“In a world of multitasking, how can you use your hands to do your daily activities and eat a Whopper at the same time?’”, says the guitar playing dude.
The first Burger King was opened in Puerto Rico in 1963, making 2013 their 50th anniversary, and this ad campaign was created by DLC/Ogilvy & Mather. Burger King later released a statement that the Whopper Holder was not produced or distributed to anyone and didn’t even say if the device was produced on a 3D printer.
Watch the original viral ad:
And here’s a video of a Whopper Holder being made (possibly) using a 3D printer: